Eeze in Malta @ Sigma
What we did
Eeze is an international B2B solutions provider with a focus on Live Casino. We were approached by Eeze’s Marketing Director and challenged to create an outdoor complex structure in Valetta, Malta for SiGMA. SiGMA is one of the largest trade shows in the gambling industry, where you can meet with experts, operators, and players of the gambling world. Sigma World is a global conference that is held in Dubai, Cape Town, Sao Paulo, Manila, Budapest, and Valetta.
We accepted the challenge and worked hard to design a stand structure that fitted the brief and made sure that Eeze were identifiable from afar, using large branding and bold lighting to achieve this.
The double deck stand consisted of several 85” 8K screens and a P.39 Outdoor LED screen which were used to showcase live streams from the studios all over the world. Various hospitality and meeting spaces were incorporated into the stand design giving the team premium areas where they could host meetings and promote a chill-out area for stand visitors. We used a ball grabber machine to achieve the interactive experience elements, where players could compete to collect various coloured balls representing points, at the end of the 30 seconds, the balls collected would be counted and the payer would be awarded a prize. The result of this stand was visually stunning and created such a buzz with constant footfall throughout the event.
What we did
Eeze is an international B2B solutions provider with a focus on Live Casino. We were approached by Eeze’s Marketing Director and challenged to create an outdoor complex structure in Valetta, Malta for SiGMA. SiGMA is one of the largest trade shows in the gambling industry, where you can meet with experts, operators, and players of the gambling world. Sigma World is a global conference that is held in Dubai, Cape Town, Sao Paulo, Manila, Budapest, and Valetta.
We accepted the challenge and worked hard to design a stand structure that fitted the brief and made sure that Eeze were identifiable from afar, using large branding and bold lighting to achieve this.
The double deck stand consisted of several 85” 8K screens and a P.39 Outdoor LED screen which were used to showcase live streams from the studios all over the world. Various hospitality and meeting spaces were incorporated into the stand design giving the team premium areas where they could host meetings and promote a chill-out area for stand visitors. We used a ball grabber machine to achieve the interactive experience elements, where players could compete to collect various coloured balls representing points, at the end of the 30 seconds, the balls collected would be counted and the payer would be awarded a prize. The result of this stand was visually stunning and created such a buzz with constant footfall throughout the event.
