Spearhead Whiskey


What we did
Spearhead approached us after a recommendation to us, they were looking at a creating a space withing the Berlin Bar Convert to educate consumers & Bar tenders about the unique toasting methods of their whiskey.
Our team researched the product and methods getting a full and in-depth understanding. Using infrared technology created an interactive game that achieved the brief along with other key KPIs of the brand.
The idea was then bought to life in an engaging space creating within the Bar Convent in Berlin.
What we did
Spearhead approached us after a recommendation to us, they were looking at a creating a space withing the Berlin Bar Convert to educate consumers & Bar tenders about the unique toasting methods of their whiskey.
Our team researched the product and methods getting a full and in-depth understanding. Using infrared technology created an interactive game that achieved the brief along with other key KPIs of the brand.
The idea was then bought to life in an engaging space creating within the Bar Convent in Berlin.
Ideas ⸻ Concept ⸻ Creation ⸻ Build ⸻ Logistics
AirStart

Exhibition Wall Design & Install

Exhibition Wall Design & Install

What we did
Working in partnership with The Freeman Company UK, we designed and created a simple but effective back wall using our P1.9 LED panels and aluminium structure clad with integrated panels. Using 6 key messages from the client, we produced 6 animated videos that told a story that travelled from left to right of the stand via the led panels. The moving images increased dwell time for passers by and proved you don’t need a huge stand space to really make an impact at a large exhibition.
The Decanter crew have currently installed the space in London and Atlanta, so far and due to be installed throughout Europe and America over the next couple of years.



What we did
Working in partnership with The Freeman Company UK, we designed and created a simple but effective back wall using our P1.9 LED panels and aluminium structure clad with integrated panels. Using 6 key messages from the client, we produced 6 animated videos that told a story that travelled from left to right of the stand via the led panels. The moving images increased dwell time for passers by and proved you don’t need a huge stand space to really make an impact at a large exhibition.
The Decanter crew have currently installed the space in London and Atlanta, so far and due to be installed throughout Europe and America over the next couple of years.
Concept ⸻ Design ⸻ Fabrication ⸻ Build ⸻ Animation ⸻ AV Hire ⸻ Installation ⸻
Testimonial
"Where do we begin?! The Decanter team are absolutely invaluable in supporting illy to grow awareness, consideration and trial across key events and activations across the UK. They are not just an operational benefit but work with us to think strategically about how we approach events and ensure success. Their willingness to always go the extra mile is such a huge benefit to the whole illy brand - no isn’t a word that exists for Decanter!"
— Katie Colvin, Marketing Manager
Grenade Oreo has landed

Grenade Oreo has landed!

Grenade Oreo has landed!

What we did
Decanter began working with Grenade in the Spring and our first brief from them was a gym takeover at the famous WIT Gym in London. We manufactured assets for them such as the orange tank feature which was used as a product display and a wheel of fortune for giveaways, we also supplied and fitted wall and floor vinyl’s and used lighting with soft orange hues to add an ambiance to the venue. Our second brief was to build a giant 4m product to promote the Grenade Oreo Protein bar, which was to be installed in key cities across the UK while running live sample events, prize giveaways, and an interactive experience. The wider team loved this brand activation so much that it then began to tour Ireland, as it crossed the channel to promote the brand and product in key European cities. The ‘Oreo Has Landed’ campaign was then used to launch the Oreo White bar where Grenade successfully activated in the busy Canary Wharf area.
Decanters’ role in delivering these brand activations was to provide the creative assets, manufacturing, installation, and project management of each project, including location sourcing for the Oreo Has Landed campaign. We are tremendously proud of the relationship that we have built with Grenade and look forward to working with Grenade on future projects.



What we did
Decanter began working with Grenade in the Spring and our first brief from them was a gym takeover at the famous WIT Gym in London. We manufactured assets for them such as the orange tank feature which was used as a product display and a wheel of fortune for giveaways, we also supplied and fitted wall and floor vinyl’s and used lighting with soft orange hues to add an ambiance to the venue. Our second brief was to build a giant 4m product to promote the Grenade Oreo Protein bar, which was to be installed in key cities across the UK while running live sample events, prize giveaways, and an interactive experience. The wider team loved this brand activation so much that it then began to tour Ireland, as it crossed the channel to promote the brand and product in key European cities. The ‘Oreo Has Landed’ campaign was then used to launch the Oreo White bar where Grenade successfully activated in the busy Canary Wharf area.
Decanters’ role in delivering these brand activations was to provide the creative assets, manufacturing, installation, and project management of each project, including location sourcing for the Oreo Has Landed campaign. We are tremendously proud of the relationship that we have built with Grenade and look forward to working with Grenade on future projects.
Concept ⸻ Fabrication ⸻ Build ⸻ Design ⸻ Animation ⸻ AV Hire ⸻ Installation ⸻
Testimonial
‘Grenade onboarded Decanter as part of our 2023 brand activation implementation and build arm. They’ve delivered multiple best in class activations for us since then. From full event builds to reactive asset support and bringing innovative ideas to the table, their reliability and quality has been consistently high across the year – never failing to get the job done!’
— Joshua Guest, Lead Marketing Manager
Illy

Illy Caffe Italy @ Frieze

Illy Caffe Italy @ Frieze

What we did
Frieze is the world’s leading platform for modern and contemporary art, dedicated to artists, galleries, collectors and art lovers alike. Its high-end fairs are the highlight of any art lovers calendar. With its links through to the art movement illy Caffe choose this platform to launch their illy art collection limited edition cups each year.
Decanter worked with Frieze, illy UK and the global team and the awarded artist to create various spaces that showcased the art and allowed the company to promote the launch.
Areas included an art inspired retail space, areas for press and PR, APE visibility for cocktail service along with supporting all other hospitality and dining areas, such as BMW and Deutsch Bank with coffee service solutions.
What we did
Frieze is the world’s leading platform for modern and contemporary art, dedicated to artists, galleries, collectors and art lovers alike. Its high-end fairs are the highlight of any art lovers calendar. With its links through to the art movement illy Caffe choose this platform to launch their illy art collection limited edition cups each year.
Decanter worked with Frieze, illy UK and the global team and the awarded artist to create various spaces that showcased the art and allowed the company to promote the launch.
Areas included an art inspired retail space, areas for press and PR, APE visibility for cocktail service along with supporting all other hospitality and dining areas, such as BMW and Deutsch Bank with coffee service solutions.
Partnership Liaison ⸻ Design ⸻ Creation ⸻ Logistics ⸻ Storage ⸻ Development ⸻
(Testimonial)
"Where do we begin?! The Decanter team are absolutely invaluable in supporting illy to grow awareness, consideration and trial across key events and activations across the UK. They are not just an operational benefit but work with us to think strategically about how we approach events and ensure success. Their willingness to always go the extra mile is such a huge benefit to the whole illy brand - no isn’t a word that exists for Decanter!"
— Katie Colvin, Marketing Manager















