Flutter @ Ice
Flutter @ ICE
Flutter @ Ice
What we did
Long-standing client Futter, parent company of such brands as Paddy Power bingo, Betfair and Pokerstars to name a few. The brief was simple; with an entire industry in one exhibition hall at the same time, produce an exhibition stand that contained as many meeting spaces as possible in the space. This allowed Flutter staff 3 days of face to face meetings whilst only having to travel to Excel in London once! The ICE exhibition can be quite an assault on the sense so it was important the meetings were soundproofed to keep the noise of the halls out, something that wouldn’t be possible with a modular system.
What we did
Long-standing client Futter, parent company of such brands as Paddy Power bingo, Betfair and Pokerstars to name a few. The brief was simple; with an entire industry in one exhibition hall at the same time, produce an exhibition stand that contained as many meeting spaces as possible in the space. This allowed Flutter staff 3 days of face to face meetings whilst only having to travel to Excel in London once! The ICE exhibition can be quite an assault on the sense so it was important the meetings were soundproofed to keep the noise of the halls out, something that wouldn’t be possible with a modular system.
Partnership Liaison ⸻ Design ⸻ Creation ⸻ Logistics ⸻ Storage ⸻ Development ⸻
Illumio @ Infosec
Illumio @ Infosec
Illumio @ Infosec
What we did
Working alongside our partners at Freeman Company US, we designed and installed a fabulous exhibition stand for cyber security company, Illumio at Excel in London. We were able to combine a live theatre, product demo station, meeting areas and a coffee station into a relatively modest footprint of 54sqm. An illuminated archway crowned the stand and effective use of banner wrap really made this stand out from the crowd.
What we did
Working alongside our partners at Freeman Company US, we designed and installed a fabulous exhibition stand for cyber security company, Illumio at Excel in London. We were able to combine a live theatre, product demo station, meeting areas and a coffee station into a relatively modest footprint of 54sqm. An illuminated archway crowned the stand and effective use of banner wrap really made this stand out from the crowd.
Partnership Liaison ⸻ Design ⸻ Creation ⸻ Logistics ⸻ Storage ⸻ Development ⸻
Salice @ KBB
Salice @ KBB
Salice @ KBB
What we did
Salice, a leading manufacturer of technical systems for furniture entrusted us with the design and build of their exhibition stand for the Kitchens, Bedrooms, and Bathrooms Show at the NEC. Their brief was to create an enclosed space that remained light and airy, while showcasing their high-quality products within a showroom environment. We brought this vision to life by integrating strategic lighting, greenery, and plush carpet, crafting a warm and inviting atmosphere. The result was a stand that not only highlighted Salice’s premium offerings but also left a lasting impression on visitors.
What we did
Salice, a leading manufacturer of technical systems for furniture entrusted us with the design and build of their exhibition stand for the Kitchens, Bedrooms, and Bathrooms Show at the NEC. Their brief was to create an enclosed space that remained light and airy, while showcasing their high-quality products within a showroom environment. We brought this vision to life by integrating strategic lighting, greenery, and plush carpet, crafting a warm and inviting atmosphere. The result was a stand that not only highlighted Salice’s premium offerings but also left a lasting impression on visitors.
Partnership Liaison ⸻ Design ⸻ Creation ⸻ Logistics ⸻ Storage ⸻ Development ⸻
Illy - Taste of London
Illy Taste of London
Illy Taste of London
What we did
The illy container at Taste of London was a resounding success. It drew large crowds, creating a buzz around the brand and its products. The space not only served as a functional venue for coffee tastings and product demonstrations but also as a powerful branding tool, reinforcing Illy’s image as a premium coffee brand.
Visitors were able to experience Illy’s coffee culture firsthand, deepening their connection to the brand. The container’s versatility also proved invaluable, as it was easily transported and reassembled for future events, making it a cost-effective and sustainable solution for Illy’s ongoing event strategy.
The Illy container and additional consumer touch points at Taste of London is a prime example of how a well-executed design and event strategy can transform a simple structure into a powerful brand experience. By focusing on both aesthetics and functionality, we were able to deliver a space that not only met the client’s needs but also left a lasting impression on all who visited.
What we did
The illy container at Taste of London was a resounding success. It drew large crowds, creating a buzz around the brand and its products. The space not only served as a functional venue for coffee tastings and product demonstrations but also as a powerful branding tool, reinforcing Illy’s image as a premium coffee brand.
Visitors were able to experience Illy’s coffee culture firsthand, deepening their connection to the brand. The container’s versatility also proved invaluable, as it was easily transported and reassembled for future events, making it a cost-effective and sustainable solution for Illy’s ongoing event strategy.
The Illy container and additional consumer touch points at Taste of London is a prime example of how a well-executed design and event strategy can transform a simple structure into a powerful brand experience. By focusing on both aesthetics and functionality, we were able to deliver a space that not only met the client’s needs but also left a lasting impression on all who visited.
Partnership Liaison ⸻ Design ⸻ Creation ⸻ Logistics ⸻ Storage ⸻ Development ⸻
Eeze in Malta @ SiGMA
Eeze in Malta @ Sigma
Eeze in Malta @ Sigma
What we did
Eeze is an international B2B solutions provider with a focus on Live Casino. We were approached by Eeze’s Marketing Director and challenged to create an outdoor complex structure in Valetta, Malta for SiGMA. SiGMA is one of the largest trade shows in the gambling industry, where you can meet with experts, operators, and players of the gambling world. Sigma World is a global conference that is held in Dubai, Cape Town, Sao Paulo, Manila, Budapest, and Valetta.
We accepted the challenge and worked hard to design a stand structure that fitted the brief and made sure that Eeze were identifiable from afar, using large branding and bold lighting to achieve this.
The double deck stand consisted of several 85” 8K screens and a P.39 Outdoor LED screen which were used to showcase live streams from the studios all over the world. Various hospitality and meeting spaces were incorporated into the stand design giving the team premium areas where they could host meetings and promote a chill-out area for stand visitors. We used a ball grabber machine to achieve the interactive experience elements, where players could compete to collect various coloured balls representing points, at the end of the 30 seconds, the balls collected would be counted and the payer would be awarded a prize. The result of this stand was visually stunning and created such a buzz with constant footfall throughout the event.
What we did
Eeze is an international B2B solutions provider with a focus on Live Casino. We were approached by Eeze’s Marketing Director and challenged to create an outdoor complex structure in Valetta, Malta for SiGMA. SiGMA is one of the largest trade shows in the gambling industry, where you can meet with experts, operators, and players of the gambling world. Sigma World is a global conference that is held in Dubai, Cape Town, Sao Paulo, Manila, Budapest, and Valetta.
We accepted the challenge and worked hard to design a stand structure that fitted the brief and made sure that Eeze were identifiable from afar, using large branding and bold lighting to achieve this.
The double deck stand consisted of several 85” 8K screens and a P.39 Outdoor LED screen which were used to showcase live streams from the studios all over the world. Various hospitality and meeting spaces were incorporated into the stand design giving the team premium areas where they could host meetings and promote a chill-out area for stand visitors. We used a ball grabber machine to achieve the interactive experience elements, where players could compete to collect various coloured balls representing points, at the end of the 30 seconds, the balls collected would be counted and the payer would be awarded a prize. The result of this stand was visually stunning and created such a buzz with constant footfall throughout the event.
Concept ⸻ Fabrication ⸻ Build ⸻ Design ⸻ Animation ⸻ AV Hire ⸻ Installation ⸻
Grenade Christmas is Crumbing
Christmas is Crumbing
Christmas is Crumbing
What we did
Grenade approached us in December and asked us to provide a campaign idea that would allow the brand to create a large social media presence in the run up to Christmas, whilst giving the opportunity to sample and reward teams.
Decanter created a Sleigh, but in the ?Grenade way – Building around a Resistance Sled creating an asset that can be pulled through the streets of London, visiting Local Fire stations, Hosting an event at WIT Gym in St Pauls Rewarding the Gym Shark Run Club members and after a gruelling pull up Regents street ending up at the Sweat Room in Gym Sharks flagship store for the final workout of the season.
With more activations planned for the sled in 2024….watch this space
What we did
Grenade approached us in December and asked us to provide a campaign idea that would allow the brand to create a large social media presence in the run up to Christmas, whilst giving the opportunity to sample and reward teams.
Decanter created a Sleigh, but in the ?Grenade way – Building around a Resistance Sled creating an asset that can be pulled through the streets of London, visiting Local Fire stations, Hosting an event at WIT Gym in St Pauls Rewarding the Gym Shark Run Club members and after a gruelling pull up Regents street ending up at the Sweat Room in Gym Sharks flagship store for the final workout of the season.
With more activations planned for the sled in 2024….watch this space
Concept ⸻ Fabrication ⸻ Build ⸻ Design ⸻ Animation ⸻ AV Hire ⸻ Installation ⸻
Limoncello Dicapri
What we did
After a large global rebrand for this product, Molinari S.p.A called on Decanters expertise to help spread the word for underutilised product. Designing a portfolio of assets, creating new serves to allow access to current UK drinking trends and offering advice on arras to create awareness and drive trial.
Activating at Imbibe, In drinks and a host of key trade events we are proud the brand sales are up by XXX but our ongoing partnership is far from over and desire to push this brand further.
Design ⸻ Build ⸻ Crew ⸻ Logistics
Roseblood
What we did
A new client for 2023, this high end Provence Rose wine brand approached us to create a suit of assets that could be used across multiple formats and channels for their UK launch in to Majestic Wines
Working with the brand closely, we developed assets that could provide solutions for and moving plan of activations, from On trade account installs, Sampling events to hosting a evening at the prestigious Tunnel Club at MCFC on the semi finals of the Uefa Cup
As our partnership grows we work along side the winery to help develop the brand, providing ideas and concepts to achieve awareness and drive sales within the Rose market in the UK.
Design ⸻ Creation ⸻ Storage ⸻ Logistics
Ten Locks
What we did
Design and build a cost-effective solution for Ten Locks Drinks to allow the company to have a modular set of assets that can be used at multiple events across the year, whilst allowing a change in focus on hero products.
Decanter provided this solution and installed various configurations for the team at Imbibe and NRB, whilst giving the team the flexibility to have small showcase activations within their various channel teams.
Design ⸻ Build ⸻ Modular ⸻ Logistics
Esri
What we did
Working in partnership with Freeman Company USA Decanter support all European installs for this client.
Designing and creating a kit of parts that allow the client to create a consistent visual at all shows attended, regardless of the allowed footprint of the space.
Installs included Amsterdam, Essen, Berlin, Malaga, Frankfurt and London developing the offer from show to show, constantly liaising with our partner to ensure the seamless agency partnership
